Пресса и СМИ

Ресурсы для журналистов и медиа-специалистов

Брендовые ресурсы

BusyBee.Day

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Пресс-релизы

Брендбук

Naming

Always written as BusyBee.Day - one word, capital B in the middle. Avoid “Busy Bee”, “Busybee”, or “BUSYBEE”. Our domain is busybee.day.

Color Palette

Honey

#F59E0B

Primary brand & accents

Honey Light

#FCD34D

Highlights, hover states

Ink

#0A0A0B

Backgrounds (dark mode)

Slate

#27272A

Surfaces, cards

Mute

#A1A1AA

Secondary text

Typography

BusyBee.Day uses the system font stack - Inter, SF Pro, Segoe UI, Roboto. For headlines we use semi-bold (600) or bold (700); body copy is regular (400).

Voice

Direct, useful, and warm. We avoid hype. We say protect your time, not unleash productivity. Sentences are short. Pronouns are you and we.

Logo Usage

Maintain at least 8 px of clearspace around the bee on all sides.
Do not stretch, recolor, or add effects to the logo.
On dark backgrounds, use the SVG as-is. On light backgrounds, the same SVG works without modification.
Minimum logo size: 24 px height for digital, 8 mm height for print.